Two times World Champion Pauline Ferrand-Prévot has released an all-new sunglasses design with British performance eyewear brand, SunGod.
The iconic INEOS Grenadiers rider has worked with SunGod to design her own pair, the Pauline Ferrand-Prévot Signature Series Vulcans™.
Pauline has taken SunGod’s bestselling Vulcans™ sunglasses but added her own unique twist. Limited to just 300 pairs, Pauline’s sunglasses feature a pearlescent, rainbow-coloured frame, paired with SunGod’s market-leading 8KO® Iris™ HV Blue photochromic lens. They blend performance and playfulness, pairing ultra-clear, hydrophobic and UV-reactive lens technology, with a unicorn lens engraving – a playful addition from Pauline’s back pocket.
The project is the latest initiative in SunGod’s MOMENTUM campaign, which is an ongoing celebration of women in sport. It began back in 2022, when the brand celebrated the first Tour de France Femmes by creating a 20-metre-long guerrilla mural on Box Hill, Surrey, to celebrate the progress being made in women’s cycling.
Since then, SunGod has handed out sunglasses to the next generation of female fans at the Tour de France Femmes, worked with female athletes to celebrate pregnancy and sport, and pushed to achieve an equal gender balance in their own company – to name a few. The Pauline Ferrand-Prévot Signature Series Vulcans™ are the most recent element in SunGod’s MOMENTUM campaign, and represent the incredible passion and dedication of one of this century’s most celebrated female athletes.
Pauline Ferrand-Prévot said: “2024 is a big year for me, one in which I’ll be chasing my dreams and giving everything to achieve my big goal. I’m thrilled that this path has been kept sharply in focus through my very own SunGod Signature Series.”
Ali Watkiss, CEO of SunGod, said: “It has been an honour to work with Pauline to create these unique sunglasses – a fitting tribute to her unrivalled success, as she prepares to make history once again this summer. Pauline truly “owns the rainbow”, and her Limited-Edition Vulcans™ help her and her fans continue to do just that.”
The Limited Edition sunglasses (£180) will be available to pre-order on SunGod’s website from 16th April 2024, and will be limited to just 300 pairs. The collection is expected to sell out fast, so Pauline’s fans are encouraged to reserve their pair ahead of the crowd.