Ultra Sport appointed as Core Distributor for GoPro

Ultra Sport, a renowned distributor of premium sporting goods and technology products, is now an authorised Core Distributor for GoPro in the UK & Ireland.

This move will enable Ultra Sport to provide its customers with the full range of GoPro cameras and accessories, reaffirming its commitment to delivering cutting-edge sports and action technology.

As a Core Distributor for GoPro, Ultra Sport will have direct access to GoPro’s latest products and innovations, ensuring customers have easy access to the most advanced action cameras in the market.

“We have been delivering cutting-edge products to sports and outdoor enthusiasts, for over four decades,” said Thierry Way, Director at Ultra Sport. “GoPro products are in high demand and yet have not been available in speciality stores for a number of years.  As a Core distributor, our task is to change that and ensure that the full range is available at your chosen specialist store.  GoPro has redefined how we all capture action and share our stories, and nobody knows that better than our end-users.

“Sharing so many common values with GoPro we look forward to making a solid contribution to the GoPro mission by ensuring the products are more widely available in the speciality store of your choice where you can talk to like-minded GoPro experts.  Whether you are an adventurer, athlete, or content creator – whatever your ambition there is a GoPro for you.”

The full GoPro product line will be available over the coming few weeks including the latest HERO models, mounts, and lifestyle gear catering for all sports and activities.  Training and support will be available for retailers and their teams to ensure end-users get expert advice and guidance to meet their unique requirements.

For more information about Ultra Sport’s partnership with GoPro, visit or email [email protected]

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